dotAmerica, Welcome to Hostdeal

October 7, 2009 No comments yet

Effective November 1, 2009 Light Speed Technologies will be merging two of our popular brands Hostdeal and dotAmerica. Moving forward, customers of both brands will be managed under the Hostdeal.com moniker.
Why Hostdeal? We have chosen to maintain the Hostdeal brand as Light Speed’s primary US and International brand for many reasons, including our [...]

Marketing and Promotional Ideas

September 25, 2009 No comments yet

Here are a few new marketing and promotional ideas for all sorts of businesses. Generally these ideas work for online businesses but can be adapted as required.
A one-hour coupon.
Offline businesses that want to increase the traffic to their websites can announce an “internet coupon” good for a free drink (or whatever). The coupon [...]

5 Ways to Waste Advertising

September 23, 2009 No comments yet

It’s difficult to reach your buisness goals if you don’t have the right materials and the information to help your buisness reach the success it’s capable of.  These five helpful suggestions of what not to do should help boost your business to new levels.
Yo Yo Advertising
My friend Dottie can precisely predict her sales peaks and [...]

Every Business needs a Newsletter

August 13, 2009 No comments yet

There are many benefits you and your business can reap from publishing your own newsletter.
There are many benefits you and your business can reap from publishing your own newsletter.
1. Keeping In Touch — Your customers and clients are the lifeblood of your business. What better way to stay in touch with your existing customers than [...]

Affordablehost, Welcome to Hostdeal

July 17, 2009 No comments yet

Effective July 17, 2009 Light Speed Technologies will be merging two of our popular value brands Hostdeal and Affordablehost. Moving forward, customers of both brands will be managed under the Hostdeal.com moniker.
Why Hostdeal?  We have chosen to maintain the Hostdeal brand as Light Speed’s primary US and International brand for many reasons, including our [...]

Are Directory Links Still Effective?

July 7, 2009 No comments yet

Many Search Engine Optimization and Search Engine Marketing Professionals are voicing their opinions and saying than directories are dead. But remember, these are the people that also say that Page Rank is dead, SEO is dead, and the latest ‘this is dead’ theory. So is directory link building no longer worthy? Only the Search [...]

Does Pay Per Click Advertising Work?

June 10, 2009 No comments yet

Pay per click advertising works through search engines that have an agreement with a business. This business will place a small ad on the results page for certain key terms. The listing on the search engine page usually has a title, a short heading, and a short promotional wording blurb. Depending on the search engine, [...]

Understanding Meta Tags in SEO

May 6, 2009 No comments yet

Every search engine uses it’s own, very specific algorithm to index the websites. All major search engines keep updating their search algorithms quite frequently to give their searchers the best searching experience. Your website’s place in the search result pages depends on it’s calculation from the algorithm it follows. These algorithms are not changing everyday [...]

Basic Search Engine Optimization

April 29, 2009 No comments yet

Many online sellers get frustrated with search engines regularly changing algorithms. But there are basic principles that haven’t changed through the years. Apply these 10 tips to increase your rankings:
Domain Stability
Don’t be too quick to change domain names. Google has an aging delay for any new domain—it can take up to a year for your [...]

Promote Your Website – Social Networking

April 22, 2009 No comments yet

A large number of internet users run their own personal websites, but others run their websites as a way to make money. Of course, any website owner wishes to promote their online website, but those who rely on their websites for income are more willing to. Whichever type of website you have, did you [...]